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Los Angeles Convention Center Names New Assistant General Manager

Jan 11, 2022

LOS ANGELES (January 11, 2022) - The Los Angeles Convention Center (LACC), owned by the City of Los Angeles and managed by ASM Global, the global leader in venue and event strategy and management, has named Ben Zarhoud as its new Assistant General Manager.

Mr. Zarhoud, most recently VP of Finance at the LACC, joined the facility in 2018 with a background in accounting and finance management.  Prior to joining the LA Convention Center, he spent six years in senior management at AEG and AXS Group LLC and six years at Deloitte & Touche LLP.

Ellen Schwartz, General Manager of the LACC commented, “Since joining the team, Ben’s collaborative approach has had an extremely positive impact on every department. His keen ability to identify areas for process improvement enables us to grow and be the best we can be.”

Mr. Zarhoud adds, “I am excited for the opportunity to work more closely with such a dynamic team.  Our collective belief in helping our clients produce the best events possible, while continuing to drive revenue to the city of Los Angeles, remains our top priority.”



Nancy Walker

VP, Sales & Marketing

Los Angeles Convention Center


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About the Los Angeles Convention Center

The Los Angeles Convention Center (LACC) is renowned internationally as a prime site for conventions, trade shows, and exhibitions. Owned by the City of Los Angeles and professionally managed by ASM Global, the LACC attracts over 2.5 million visitors annually. The facility is an integral economic component to the Southern California area, generating economic benefits through attendee direct and indirect spending and sustaining over 12,500 local jobs. The LACC also remains an enduring symbol of environmental sustainability and social responsibility and is proud to be a LEED® Gold certified facility. The LACC strictly adheres to the ASM Global VenueShield Program.  For more information, please visit


About ASM Global

ASM Global is the world’s leading producer of entertainment experiences. It is the global leader in venue and event strategy and management—delivering locally tailored solutions and cutting-edge technologies to achieve maximum results for venue owners.

The company’s elite venue network spans five continents, with a portfolio of more than 325 of the world’s most prestigious arenas, stadiums, convention, and exhibition centers, and performing arts venues Follow us on Facebook, Instagram, LinkedIn and Twitter.